SEO Tips Bloggers Can Use To Improve Their Ranking

I am sure you are not new to the word SEO.
#SEO which stands for Search Engine Optimization
helps blog post rank top on Google when the right
keywords are inputted on the post.
The main goal of using SEO is to drive organic (free)
traffic to your blog but these can online be done
when you use SEO the right way.
In this article, I will be sharing 5 tips bloggers can use
to improve their SEO.
Before we dive into the tips lets first know what SEO
really means.
What Is SEO?
SEO basically boils down to how all the different
search engines decide on what website, blog post it
is going to rank top when a user types in a particular
keyword.
Using the Search Engine Ranking Pages (SERPS)
which shows the most relevant post on the top of
search pages for whatever keyword that is searched
for.
Google which is considered to be the number one
search engine has set up an algorithm which put
different things into considerations before deciding
which page should seat at the top for any keyword
been searched.
When it comes to search engine optimization, the first
thing that the majority of the search engines look for
is the content of your blog.
With these, your content has to provide the right
information that a user is searching for and the right
keywords should be used all around your content.
Though your contents are not only what they
consider, the way your blog is designed if your blog is
mobile friendly and the loading speed will also
determine how your blog rank on the search engines.
As a blogger, you want to make sure that you get
your SEO right and it is able to drive an insane
amount of traffic to your blog without you spending a
dime.
What the search engine does is that it goes through
millions of blogs on a daily bases to search out what
they are all about so as to know if it is worth putting
on the front page of the search engine.
Since your blog is not exempted, you have to make
sure that you have a basic knowledge about SEO
and how you can be able to write well-optimized
contents so as to be able to rank top on search
engines.
As you focus on sharing your contents on social
media and other platforms and also use paid
advertising to promote your blog, I also advise
focussing on using SEO to grow your blog as well.
Here are the 5 SEO tips for bloggers
Quality Content
When it comes to SEO, content is king.
Whatever your niche might be, the only way you will
be able to rank in the search engine is if you write
quality content that people in your niche are
interested in.
One of the ways the search engine algorithm works
is that it calculates the amount of time spent on a
blog post. Once people spend some time on a post-it
automatically means that your post has contents that
people are searching for and searches engines can
start ranking your post-high.
The moment people visit your post and immediately
leave because the information you have written
about is not helpful or not in-depth search engines
will never rank that post.
Quality contents involve you writing in-depth about a
particular topic. You have to make sure that you
cover every aspect of the topic you choose to write
about.
Write For Your Audience And Not For Search
Engines
The one thing you have to focus on when writing a
blog post is to write on topics that people are
interested in.
This is how it works, there are lots people search the
web for different information and if you are able to
know what your targeted audience is searching for at
start writing about it you will surely drive traffic
through search engines without you doing much
work.
The trick here is for you to know your audience and
what they are interested in. you can visit websites
such as quora.com to see the kind of questions
people that are interested in your niche are asking.
With this, you will be able to streamline your
contents.
Another great way to know what your audience is
searching for is by doing keyword research. There are
free tools you can use for your keyword research
such as ubersuggest, Google trends so as to get an
estimate of how many people are searching for the
topic you want to write about.
Use Long-tail Keywords In Your Title
There are two types of keywords, we have Short
keyword and long-tail keyword.
When you use a long-tail keyword, it helps to make
your post more targeted and the chances of your
post showing in the first page of search engines are
high.
For example, let’s say you want to write a post of
“make money” if you just put make money as your
title it will look broad and make it difficult for search
engines to rank your post.
But with a long-tail keyword such as “How to make
money online” or “7 ways to make money online”
this will make it easier for search engines to know
what your post is all about so they can rank your
post when someone even types make money in the
search engine bar.
Optimize Your Images
Your images in your blog post have a great role to
play when it comes to SEO.
The mistake most people make is when they intend
to use an image for a post they just upload it without
changing the name.
It is best you rename your images to relate with the
keyword you want to rank for before uploading it.
Another great way to optimize your images is while
uploading them on your website you fill out the (alt)
tag. One of the benefits of doing this is that it gives
your images a description even without people
seeing the image.
Put Links In Your Post
This is something every blogger should do as it helps
to increase the amount of time people spend on your
blog.
You can use internal links where you link to another
post on your blog in one particular post so when
someone finishes reading your post they can easily
navigate to another post without clicking on your
menus.
There is also what is called outbound links where you
link to other websites such as affiliate links or
websites that are related to your niche.
You can also use backlinks where other websites can
link people back to your blog. Backlinks work well
when websites that are bigger than yours links back
to your blog.
SEO is something that every blogger should focus on
so as to get free traffic to your blog.
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